What is unique about the BRAM Card?

We want you to feel completely comfortable with us and would love to spoil you with tailor-made offers, services and exclusive events. Experience special moments with us.

How can you apply for the BRAM Card?

You can easily apply for the BRAM Card at the customer service point, at the cash desk, in the shop area of your BRAM store or now online. 

Apply for the digital BRAM Card

Card benefits

Special price promotions

Enjoy exclusive offers and coupons that you can only use with your BRAM Card.

BRAM Bonus

Twice a year, at the beginning of the season, we reward card customers with the BRAM Bonus voucher worth up to €500. The voucher amount depends on the total purchases* made at bram by Breuninger during the relevant promotional period, from January 1st to June 30th and from July 1st to December 31st.

Purchase Amount*    Bonus

> €100                        €10
> €300                       €15
> €500                       €25
> € 1,000                    €35
> €2,000                    €50
> €4,000                    €100
> €8,000                    €250
> €15,000                   €500

*The BRAM Bonus is calculated based on the total of all purchases made by the BRAM Card holder during the promotional period, less any discounts and returns. Purchases related to BRAM services (e.g. alterations) and purchases of gift cards are not included in the calculation of the BRAM Bonus. At the end of the promotional period, and following an appropriate processing period, the Card account holder will receive a personalized voucher by mail, which can be redeemed in the bram by Breuninger store. More information about the redemption conditions will be included with your BRAM Bonus.

Card Specials

Experience unique events and enjoy exclusive benefits with selected cooperation partners.

Birthday surprise

We make your special day even sweeter with a small gift. 

Alteration service

As a BRAM Card customer, you enjoy discounted rates. Our professional tailors are happy to help you.

Welcome voucher

As a new BRAM Card customer, you can look forward to a €15 coupon*.

*You will receive the welcome coupon by post within 4 weeks. Please refer to the mailing for the conditions of redemption.

BRAM Card Specials

Be inspired by the special advantages offered by our partners in a variety of areas such as diverse online specials, exclusive discounts, and gifts on top.

To the BRAM Card Specials